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Making the Builder Channel Work with Rebates

Rebates—the mere mention of the word is often enough to cause building product manufacturers to shudder. “Why pay for the business you already have?” they say. While this might have been true of builder loyalty programs in the past, the times have changed. Today, builder rebate programs are not only the key to keeping and…

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HomeSphere’s Newest Game-Changer Named Top Product of 2018

HomeSphere received top honors today for its newest technology for local production builders, My HomeSphere™. The product, which changes the face of rebate management for builders, was named one of Constructech magazine’s Residential Top Products of 2018. The annual award honors technology solutions that have redefined homebuilding this past year. “We are honored that Constructech recognized…

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HomeSphere Showcases New Technology at IBS

HomeSphere, the country’s largest digital marketplace connecting major building product manufacturers and local builders, announced it will preview its newest technology at the 2018 NAHB International Builders’ Show® (IBS), Jan. 9-11. “Next year will be exceptional for our company and customers as we roll out a series of new products and services for both builders…

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Labor Shortage: Impact on U.S. Home Builders

The home building labor shortage is at the forefront of most builders’ minds. In fact, 78% of builders say that labor is their number one concern. How bad has the labor shortage gotten? There are now 20% fewer people employed in the residential construction industry than 10 years ago. With fewer available workers, there’s a…

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Schluter Systems Joins the HomeSphere Community

HomeSphere has partnered with Schluter® Systems to provide its builders with information and savings on the Schluter Shower System, an integrated family of products that form a fully bonded, watertight assembly for tiled showers, and Ditra floor tile uncoupling underlayment that replaces conventional backerboard underlayments. Builders have access to incentives on state-of-the-art shower systems Schluter…

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Partner Summit 2017 Recap

The 2017 HomeSphere Partner Summit brought together the largest building product manufacturers in the home building industry for a charity golf tournament, builder panels, one-on-one growth sessions with HomeSphere’s regional sales managers, and an insightful keynote address by Carl Reichardt, the Managing Director of Equity Research at BTIG, LLC. Interested in attending 2018 Partner Summit?…

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Dörken Systems Joins the HomeSphere Community

HomeSphere has added Dörken Systems to its growing digital platform, connecting local builders to information and savings on the company’s DELTA®-MS foundation protection system. Dörken Systems is now among the nation’s top national building product manufacturers engaging with home builders in HomeSphere’s digital community. Builders have access to incentives on Delta-MS foundation waterproofing system Dörken Systems will…

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Elkay Joins the HomeSphere Community

Builders connect to rebates on Elkay, manufacturer of America’s best-selling sinks The HomeSphere has added Elkay Manufacturing to its growing digital platform, connecting local builders to information and savings on the company’s extensive sink portfolio including a wide range of materials, colors, styles and mounting options. Elkay now counts itself among many national building product…

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Nest Joins the HomeSphere Community

HomeSphere and Nest Help Builders Achieve the Vision of Connected Homes DENVER (June 8, 2017) – To help builders design and construct connected homes that create value, HomeSphere has added Nest to its growing digital platform. Nest will connect local builders to its energy, safety and security solutions, including the award-winning Nest Learning Thermostat™ Nest,…

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Build the Best Home on the Block

Home Building Customization. Personal Style. Options. That’s what’s important to new home buyers in 2017. How can home builders stay on top of these needs, incorporate them into home plans and still be profitable? HomeSphere and Masonite, teamed up on March 21 to guide you through: The latest style and trend insights to help you…

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Uponor Joins HomeSphere

The HomeSphere builder community now can access the world’s top PEX plumbing systems for heating, cooling and drinking water delivery through a new partnership with Uponor, the best-in-class manufacturer of flexible, durable and cost-effective PEX tubing and provider of ProPEX® expansion fittings for use in new construction applications. HomeSphere builders can claim rebates on industry…

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HomeSphere Named “Most Promising Construction Tech Solution”

HomeSphere, the homebuilding industry’s first and only B2B digital lead generation and customer retention platform, has been selected by CIOReview as one of the 20 Most Promising Construction Tech Solutions of 2016. HomeSphere seeks to solve the construction industry’s most difficult technological challenges “Each year we recognize companies that are making a significant impact on…

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Teakwood Capital Makes Growth Capital Investment in HomeSphere

Teakwood Capital, a Dallas, Texas private equity firm, announced today that it has made a growth capital investment in Denver-based HomeSphere, the homebuilding industry’s first and only B2B digital lead generation and customer retention platform. HomeSphere hosts a digital community of nearly 1,900 local and regional home builders and 55 national building product manufacturers representing…

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The Boomer Generation: Preferences and Opportunities

Mollie Carmichael from John Burns Real Estate Consulting (JBREC) evaluates the Boomer Generation’s preferences and opportunities for builders. Webinar sponsored by: Professional Warranty Service Corporation

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Legrand Joins HomeSphere

The HomeSphere Builder Network now can access a suite of integrated, world-class home automation and structured wiring products through a new partnership with Legrand®. Legrand joins 80-plus preferred building product manufacturer brands that rely on HomeSphere’s national rebate program and value-added services to increase market share among local builders. Through the new partnership, builders using…

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Energy and Technology in the Home

Mollie Carmichael from John Burns Real Estate Consulting (JBREC) reveals the highlights of energy and technology in today’s home and the influences of each generation. Brad Parlee, Load Center Product Manager at GE Energy Solutions dives into their product line and electrical code requirements.

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WeMo Joins HomeSphere

The HomeSphere Builder Network now can access a simple way to a smarter home through a new partnership with WeMo, the award-winning smart home technology brand from Belkin International. WeMo joins 80-plus preferred building product manufacturer brands that rely on HomeSphere’s national rebate program and value-added services to increase market share among local builders. Through…

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A Hands-On Intro to Today’s Connected Home

A Hands-On Intro to Today’s Connected Home from HomeSphere

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Webinar: Millennials and Boomers

Mollie Carmichael from John Burns Real Estate Consulting (JBREC) dives into the differences and similarities of these two generations and the impact on the housing market. Kim Dorward from Ply Gem discusses the Designed Exterior.

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2016 U.S. Housing Market Forecast

Morgan Stanley shares their outlook for the housing market in 2016 and the latest results from the Morgan Stanley / HomeSphere monthly builder survey.

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5 Easy Ways to Make your Home Merry and Bright

From Progress Lighting ‘Tis the season for holiday entertaining! When it comes to creating an inviting and warm home, it’s the little things that make all the difference. The residential experts at Progress Lighting divulged five easy – yet impactful – changes you can make to brighten your home this holiday season. The best part?…

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HomeSphere Supports Rebuilding Together Metro Denver’s Winter Weather Campaign

Ahead of what could be Denver’s snowiest winter in years, HomeSphere is supporting RTMD’s cold weather campaign to keep low income homeowners warm inside their homes and safe when they step outside. “HomeSphere has supported Rebuilding Together Metro Denver’s critical work since 2005,” said HomeSphere CEO Glenn Renner. “We are proud to support their winter…

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ClosetMaid Joins HomeSphere

HomeSphere’s Network — the homebuilding industry’s first and only B2B digital lead generation and customer retention platform -– has grown stronger today with the addition of ClosetMaid, a 50-year industry leader in home organization and storage systems. ClosetMaid will join Colorado-based HomeSphere’s advanced digital platform to identify qualified leads and expand its reach to a…

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HomeSphere Announces New Ownership

HomeSphere, the homebuilding industry’s leading digital B2B customer acquisition and retention platform, announces new ownership through a management buyout. Cypress Growth Capital provided the financing for the transaction, and East Wind Advisors acted as exclusive financial advisor to the seller. Founded in 1999 with a vision of creating a digital community for the construction industry…

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Replay our Webinar "Doing More With Less"

Mollie Carmichael from John Burns Real Estate Consulting (JBREC) discusses the concept of making sure that function and form take precedence over size. She also shares a sneak peek showcasing gourmet storage and “better spaces”. Brian Michael, Director of Residential Sales Development for York International Corporation discusses their new line of HVAC products.

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Pfister Joins HomeSphere

HomeSphere’s Network — the homebuilding industry’s first and only B2B digital lead generation and customer retention platform -– has grown stronger today with the addition of Pfister, the international manufacturer and supplier of kitchen/bathroom faucets, tub and shower fixtures and bathroom accessories. Pfister is engaging with Colorado-based HomeSphere’s advanced digital platform to identify qualified leads…

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Webinar: Current Outlook for the U.S. Housing Market

Morgan Stanley shares the state of the housing market and data on builders, rates, first time homebuyers and the latest results from the Morgan Stanley / HomeSphere monthly builder survey.

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HomeSphere Expands Senior Leadership Team

HomeSphere, the homebuilding industry’s first and only B2B digital lead-generation service and customer-retention platform, expands its senior leadership team to support the company’s continued growth and position it for future advancement. To reflect an increased focus on its business development activities, HomeSphere has added a new position to its senior management team — Vice President…

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How the Internet of Things Will Change Homes and Homebuilding

How the Internet of Things will Change Homes and Homebuilding from HomeSphere, Inc.

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Webinar: Kitchen and Bath Trends

Mollie Carmichael from John Burns Real Estate Consulting (JBREC) discusses the latest and greatest new home trends and new ideas for kitchens and bath to inspire your designs for the future. Sharon Overby from webinar sponsor Gerber/Danze discusses their fantastic line of plumbing fixtures and faucets.

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GAF Joins HomeSphere

HomeSphere’s Network — the homebuilding industry’s first and only B2B digital lead generation and customer retention platform -– has grown stronger today with the addition of GAF the largest roofing manufacturer in North America. GAF will utilize Lakewood, Colorado-based HomeSphere’s advanced digital platform to help identify qualified opportunities and expand its reach to a growing…

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Webinar: The Wow Factor

Mollie Carmichael from John Burns Real Estate Consulting shares how builders transform an ordinary home into an extraordinary product using visionary planning and design. Webinar sponsor Icynene shares their spray foam insulation technology.

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Webinar: 2015 Outlook for the U.S. Housing Market

Morgan Stanley and HomeSphere have been collaborating on home builder research and survey efforts for the past year. Morgan Stanley shares their outlook on the US housing market in 2015.

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Webinar: Building Home for the Millennials

Mollie Carmichael and Chris Porter from John Burns Real Estate Consulting share consumer insights on what this new generation is looking for in housing today and the facts about the demographic shifts of these up and comers. Virginia Rainbow from webinar sponsor and HomeSphere Preferred Partner Electrolux shares the company’s available appliance product lines tailored…

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Effectively Utilizing Digital Tools for Brand Awareness

By Glenn Renner HomeSphere President & COO Digital media can feel overwhelming but, really, it’s a conversation where information is conveyed in a different way. In this article I’ll discuss the effective use of some popular tools for maximizing brand awareness.

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Webinar: Building for Today’s 55+ Consumer

Mollie Carmichael, Principal at John Burns Real Estate Consulting, shows us fresh new insights about what today’s 55+ consumers are looking for in their next community and home. Webinar sponsor Johns Manville discusses its wide selection of insulation products. Watch the webinar below to find out more:

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Maintaining Your Brand Through All Touch Points

By Glenn Renner HomeSphere President & COO   Over the past few months we’ve discussed ways of engaging consumers using various types of content. Content is king, but a king is only as good as his kingdom. That kingdom, in marketing parlance, is your brand. Over the next few articles, we’ll take a step back…

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Webinar: State of the Housing Industry

Morgan Stanley and HomeSphere have been collaborating on homebuilder research and survey efforts since the start of 2014. James Egan is a Vice President on the Securitized Products Strategy team at Morgan Stanley, based in New York. He focuses on US housing as well as Non-Agency RMBS (residential mortgage backed securities). Access the presentation slide…

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HomeSphere Staged for Growth as Housing Industry Adopts New Technologies

As the residential housing industry returns to profitability, HomeSphere, Inc., the industry’s first and only B2B digital lead generation and customer loyalty platform, is laying new pathways for its homebuilder partners to boost their sales and marketing efforts through technology. The company has led the way in technology adoption since its founding nearly 15 years…

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Webinar: The Value of Building Green

Mollie Carmichael, Principal at John Burns Real Estate Consulting, shows us how green technology is becoming a growing factor in today’s home buyer preferences. Webinar sponsor Icynene discusses its Classic Max product and a new green building addendum for builders and real estate agents. Watch the webinar below to find out more:

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The Digital Approach to Interacting with Your Customers

By Glenn Renner HomeSphere President & COO   Last month we discussed building credibility through thought leadership in various formats. According to CMI, “Content marketing is… creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience–with the objective of driving profitable customer action.” So, now that you have generated…

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Webinar: Today’s Kitchen and Bath

Mollie Carmichael from John Burns Real Estate Consulting presents new insights about what today’s home buyers are looking for in kitchens and bathrooms. Webinar sponsor GE Appliances discusses their wide selection of kitchen suites for all price points and tastes. Watch the webinar below to find out more:

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Constructech Magazine Names HomeSphere BRI a Residential Top Product for 2014

Lakewood-based HomeSphere Inc.‘s Builder Rebate Program has been named a residential Top Product for 2014 by Constructech Magazine, which honors technology solutions that have demonstrated the greatest innovations for the homebuilding market. “Technology is redefining the industry,” said HomeSphere President and COO Glenn Renner. “We are honored to be among this elite group of companies…

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HomeSphere, John Burns Real Estate Consulting Announce 2014 Quarterly Webinar Series

HomeSphere and John Burns Real Estate Consulting, both experts in data gathering and analysis for the homebuilding industry, are bringing back their popular quarterly webinar series designed to deliver valuable insights to builders, building product manufacturers and other residential building professionals. “HomeSphere’s broad customer base is always on-trend and interested in new directions in the…

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Mohawk Flooring Joins HomeSphere

Today, Lakewood-based HomeSphere Inc. announced Mohawk Industries will join BRI, its growing digital lead-generation and customer loyalty platform, opening up new revenue opportunities for the brand. Mohawk, the largest flooring company in the world, will connect HomeSphere’s growing builder network to the wide range of quality flooring products it has provided for more than 130…

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The Changing Nature of Sales: Tools for Success

By Glenn Renner HomeSphere President & COO   Last month we started to discuss the changing nature of lead generation in the home building industry and redefined the sales funnel. Revising sales language, establishing roles and learning new techniques all sound difficult… and expensive. However, changing a company’s approach to lead generation can have a…

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How Digital Tools Open Up Opportunities to Sell Green

By Glenn Renner HomeSphere President & COO   The housing recovery is in full swing, with new home sales running 23 percent over 2012, and single-family permits expected to continue to grow to 805,000 in 2014. (John Burns Real Estate Consulting, A Mid-Year Checkpoint on the Housing Industry, August 2013). This boom represents an obvious…

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Webinar: Understanding Homebuyer Motivation

Mollie Carmichael, Principal at John Burns Real Estate Consulting offers fresh new insights about what today’s new home shoppers are looking for as of October 2013. Webinar sponsor Icynene discusses their state-of-the-art spray foam insulation products. Watch the webinar below to find out more:

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PlyGem Increases Eco-Friendly Solutions

The Ply Gem vinyl siding brands – Mastic® Home Exteriors, Variform®, NAPCO®, Cellwood®, Georgia-Pacific, and Durabuilt® – combine the best of both worlds – product performance and environmental performance. Ply Gem’s vinyl siding brands offer products that meet – and in most cases exceed – the requirements for weatherability, windload, impact resistance and color retention…

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Progress Lighting Educates Consumers on Green Lighting

Designed to educate electrical distributors, agents and homebuilding professionals, Progress Lighting’s “Guide to Green Lighting” outlines terms that relate to lighting and sustainability practices. Also known as the “Green Brochure,” this literature presents the variety of energy-efficient lighting alternatives Progress Lighting carries, highlights its participation in the lighting industry and the awards it has won…

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Icynene Introduces Environmentally Responsible Spray Foam

Icynene has unveiled its latest innovation – Icynene ProSeal Eco™ – a 100% water-blown medium-density closed-cell spray foam. This new product is set to change how the construction industry uses closed-cell spray foam insulation thanks to the product’s superior environmentally responsible formulation and wide commercial application possibilities. Icynene ProSeal Eco™ does not include any ozone-depleting blowing agents and…

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HomeSphere to Sponsor Rebuilding Together Metro Denver’s “Healthy Housing Challenge”

HomeSphere, provider of digital lead-generation and customer loyalty solutions to the residential construction industry, is proud to announce its sponsorship of the upcoming “Healthy Housing Challenge,” in connection with Rebuilding Together Metro Denver (RTMD), one of nearly 200 Rebuilding Together affiliates which repair and rebuild 10,000 homes per year for low-income residents.

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Grow Your Business with Rubbermaid Custom Closets

Ordering customer closets just got easier with Rubbermaid Closet at a Time.™ Now you can order only what you need for the project, no case quantities means no excess inventory. Rubbermaid’s 48-hour design service includes color rendering and parts list for easy ordering. Projects are shipped within 7 days on one skid, making it easy…

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Kitchen Suites for the Modern Home

What do modern homeowners want? At GE appliances, we spend hours researching the latest consumer trends to ensure we’re in lockstep with their desires. That’s why our products offer a style that blends seamlessly with the entire kitchen while offering innovative features that answer everyday needs. We offer GE Monogram® and GE Café™ Series lines…

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Webinar: Mid-Year Checkpoint on the Housing Industry

John Burns of John Burns Real Estate Consulting gives us his take on how the housing industry is performing and where it will go in 2014. Webinar sponsor Lennox discusses their innovative lineup of whole home comfort products. Watch the webinar below to find out more:

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The Tapco Group Joins HomeSphere

Today, Lakewood-based HomeSphere announced The Tapco Group, manufacturers of superior-quality interior and exterior building products, will join its growing digital lead-generation and customer loyalty platform, opening up new revenue opportunities for the brand. The Tapco Group is a premium provider of innovative products engineered with both contractors and homeowners in mind. The company joins more…

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The Importance of Staying on Trend with Lighting

Many homebuilders forget that lighting is a fashion product. Think about other industries – such as retail, hospitality and restaurant – that put a considerable amount of time, effort and money into creating the right atmosphere with lighting. Grocery chains even use specialty lighting to showcase fruits and vegetables in the right light! The right…

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Introducing Icynene Classic Max™ — Your Safest Choice for Unvented Attics

Through extensive end-use configuration testing in collaboration with the ICC-ES and their accredited fire consultant, Icynene Classic Max™ has been proven to be the safest, most economical and most thoroughly-tested spray foam insulation on the market, helping builders construct safer family homes. Now, you can protect your residential builds from unvented attic fires with the…

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Kwikset® Kevo™ Revolutionizes the Door Lock

Recognizing that smartphones have become digital extensions of the body, with 79 percent of people ages 18 – 44 having their smartphones on them for 22 hours a day, Kwikset®, a leading brand of the Hardware & Home Improvement (HHI) division of Spectrum Brands Holdings (NYSE:SPB), has partnered with UniKey Technologies™, Inc. (UniKey) to transform…

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Green Your Next Building Project with Icynene

Sustainability Through Innovation While most traditional insulation types only provide R-Value, building science shows us that an air seal, like that provided by Icynene, is imperative for total building performance. Protecting against air leakage with Icynene means that homeowners can significantly reduce CO2emissions and save up to 50% in energy costs related to heating and…

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Masonite’s Barrington® Fiberglass Door Collection Defines Fiberglass Entry Systems

Masonite® International Corporation continues to meet homeowner needs for architectural style and design as well as durability with innovative entry doors in fiberglass, steel and wood. Here’s a close-up of the popular Barrington® Fiberglass Entry Door Collection, including Craftsman, Sierra™ and Flagstaff™ Doors. The Barrington® Collection – Masonite® Fiberglass Entry Door The Barrington® Fiberglass Door…

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Lighting: The Great Differentiator

By Todd Roy Builder Marketing Manager for Progress Lighting   When someone is buying or selling a home, there is always the question:   “What really differentiates one home from the next?”   Sometimes, homebuilders and homeowners really miss the importance of lighting. Any of the finished products within the home, as well as on…

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Watch Our Webinar "The Housing Recovery is Real"

U.S. housing fundamentals are fantastic. High demand, low supply, and amazing affordability have set the stage for a solid recovery in 2013 and beyond. While home prices and construction activity have accelerated over the last year, there is still significant room to run. Watch the webinar below to find out more:

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Progress Lighting Joins HomeSphere

Today, Lakewood-based HomeSphere announced Progress Lighting will join its growing digital lead-generation and customer loyalty platform, opening up new revenue opportunities for the brand. Progress Lighting, with one of the industry’s largest selections of fixture styles and complementary designs, joins more than 70 preferred manufacturers using HomeSphere and its industry-first digital marketing services to connect…

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Rubbermaid Professional Joins HomeSphere

Today, Lakewood-based HomeSphere announced Rubbermaid will join its growing digital lead-generation and customer loyalty platform, opening up new revenue opportunities for the brand. Rubbermaid and its line of professional closet and garage storage products, joins more than 70 preferred manufacturers using HomeSphere and its industry-first digital marketing services to connect with a growing network of mid-tier builders,…

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Masonite Joins HomeSphere

Today, Lakewood-based HomeSphere announced Masonite will join its growing digital lead-generation and customer loyalty platform, opening up new revenue opportunities for the brand. Masonite, worldwide manufacturer of high-performance exterior and interior doors, joins more than 70 preferred manufacturers using HomeSphere BRI and its industry-first digital marketing services to connect with a growing network of builders,…

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HomeSphere Rolls Out Advanced Digital Tools, New Partnerships

Just in time for NAHB’s International Builders’ Show (IBS), Lakewood-based HomeSphere, provider of digital lead-generation and customer loyalty solutions to the residential construction industry, announces the addition of three new manufacturer customers and a slate of new opportunities for industry partners to capitalize on the projected growth in the homebuilding market. “During the downcycle, we…

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A New Generation of Lead Creation: Defining the Sales Funnel

By Glenn Renner HomeSphere President & COO Originally Published in Residential Building Products & Technology   At HomeSphere, we have a unique perspective on the residential construction industry. We work with the nation’s largest collection of home builders, contractors, distributors and building product manufacturers (BPMs); but we don’t sell homes, home improvement services or building…

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Icynene’s New One and Done Application

Icynene’s latest product innovation, Classic Max TM, eliminates the need for an ignition barrier in residential applications, making it more cost effective and enabling installation in more homes. Reducing the lengthy multi-step process, the installation of Icynene’s flagship product can now be installed in one step. This new product innovation also offers a high yield…

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Generac Standby Generators Joins HomeSphere

Generac Power Systems and HomeSphere announced today they have entered into a joint agreement to offer Generac’s automatic home standby generators to HomeSphere’s network of builders using HomeSphere’s technology-driven solutions. Generac, based in Waukesha, Wis., joins more than 75 manufacturing brands currently using HomeSphere’s lead generation and marketing program to produce new builder leads and…

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HomeSphere Partners with Rebuilding Together Metro Denver and Chris Grundy of DIY Network

Rebuilding Together Metro Denver’s (RTMD) long-time partner, HomeSphere, is supporting the organization’s efforts to provide safety modifications and repairs for homeowners in need with a sponsorship that will allow RTMD to host a team of ten AmeriCorps National Community Civilian Corps (NCCC) young men and women for several weeks. Built on the belief that civic responsibility…

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HomeSphere’s LeadPlus Technology Generates Millions in B2B Construction Leads

Lakewood-based HomeSphere, which provides technology-driven sales and marketing solutions for the residential construction community, outpaced the industry this quarter as the company’s new B2B lead generation platform, called LeadPlus, generated millions in potential sales for its user base. Additionally, a record number of leading building product manufacturers (BPMs) joined HomeSphere’s program despite current housing market conditions.…

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Kwikset, Baldwin, and Weiser Join the HomeSphere Community

Lakewood-based HomeSphere and Stanley Black & Decker Hardware Home Improvement Group announced today they have entered into a joint agreement to offer Stanley Black & Decker brands Kwikset, Baldwin, and Weiser to HomeSphere’s network of builders using HomeSphere’s technology-driven solutions. Stanley Black & Decker joins more than 75 manufacturing brands currently using HomeSphere’s BRI lead generation and…

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