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Tracking Trends

January Builder Sentiment Turns More Positive

February 24, 2026

The January 2026 HomeSphere/BTIG State of the Industry Survey, based on small- and mid-sized builders nationwide, shows a meaningful improvement in demand trends compared to December.

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Sales and Traffic Weaken as Pricing and Incentives Remain Stable

January 22, 2026

Builders reported weaker sales and traffic trends in December compared with November, while pricing and incentives remained largely unchanged.

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November Home Builder Survey: Momentum Softens

December 30, 2025

Builder Sentiment Pulls Back in November

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May Builder Trends: Sales, Traffic, and Market Sentiment Improve

June 19, 2025

May brought improved sentiment and performance for builders, with momentum building as we head into the summer months.

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Builder Sentiment Softens Amid Rising Incentives and Tariff Concerns

May 22, 2025

BTIG’s April State of the Industry report highlights mixed builder sentiment, with steady sales trends but rising concerns around buyer traffic, incentives, and the impact of newly implemented tariffs.

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Builder Sentiment Improves Slightly, but Uncertainty and Incentives Rise Ahead of Tariffs

April 24, 2025

In BTIG’s State of the Industry report, released ahead of the Liberation Day tariff announcement, builder sentiment showed modest improvement with mixed signals across sales, traffic, and pricing trends.

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February Home Building Trends Decline as Buyer Uncertainty Grows

March 20, 2025

Homebuilder sentiment weakened in February as year-over-year sales and traffic trends declined. Fewer builders reported positive sales, while more saw declines, and traffic expectations worsened.

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Builder Sentiment Improves as Traffic Increases, but Conversion Rates Remain Low

February 27, 2025

Builders saw improved year-over-year sales and traffic trends in January, with fewer reporting declines compared to December.

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December Housing Market: Positive Surprises Amid Seasonal Challenges

January 21, 2025

December’s housing market showed stable sales trends and positive surprises in traffic and performance, despite challenges from higher interest rates and seasonal slowdowns.

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Mixed Post-Election Trends: Builders See Modest Sales Shifts Amid High Rates and Sticky Prices

December 23, 2024

According to the monthly HomeSphere/BTIG survey, fewer builders reported positive year-over-year sales trends, compared to October results.

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About HomeSphere

Established in 1999, HomeSphere connects local and regional home builders to exclusive rebate offerings. HomeSphere’s builder network constructs and closes more than 250,000 new homes and units per year, making it the largest homebuilding group in the country by volume. Using HomeSphere-HQ, HomeSphere’s award-winning rebate management platform, builders capture incentives on completed homes, discover new products for their future projects, and develop key relationships with the 80-plus manufacturers in HomeSphere’s preferred partner network.

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Recent Posts

  • Why Home Builders Should Use a Builder Rebate Program
  • What Is HomeSphere Link? A Curated Approach to Strategic Partnerships
  • January Builder Sentiment Turns More Positive
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